SEO - Process & Terms

 Get Found On Search Engines and Double Your Sales Now! 


 

 Call us today for a FREE Consultation
1300 500 400

 Our SEO Process
1. Website Analysis
The first step involves an in-depth analysis of the website which needs to be optimized for the Search Engines. We check the current website positioning on the Search Engines, its Search Engine Friendliness and the amount of traffic it is getting from the Search Engines.
2. Your SEO Goals
In the second step, we identify the purpose behind doing SEO. Whether the client wants to achieve high search engine rankings, increase sales, get newsletter subscribers or improve popularity. Once we know the client expectations, we set our goals accordingly.
3. Keyword Research
Keyword Research is one of the most essential steps of any SEO campaign. The client gives an initial list of keywords and we expand it to find related keywords which can help drive traffic through the search engines. The final keywords list is approved by the client.
4. Content Writing
After the final list of keywords is discussed, we start writing content for the different sections of the website. Keywords are incorporated to the text content of the website. New pages are also added to the website and content is written for the new pages.
5. Website Optimisation
The Website Optimization step involves a number of sub-steps and processes which are carried out on the website pages to make them Search Engine Friendly. We propose and implement a new navigation structure for the website if there are problems with the existing website navigation plan which can cause problems with the Search Engines.
A Sitemap is incorporated to the website, and the Title Tags, Meta Keywords and Meta Description Tags are added to the website pages. Internal linking of the website is improved and heading tags and ALT Tags are added to the web pages. On-page optimization is carried out to make the website Search Engine Friendly and easy to navigate by the search engine spiders.
6. Submission of Website
The submission process allows the website to be submitted to some of the most prominent search engines and directories on the Internet. Submission to these directories and search engines allows quick indexing of the website and its pages.
7. Link Building
Link Building is the most important step in off-site optimization of a website. Finding quality link partners for a website can be a tedious and time consuming task. We hand pick quality sites and contact them to finalize the link deal using appropriate anchor texts in the incoming links.
8. Reporting
We track our progress and give updates to the client on a regular basis. We send keyword ranking reports, website traffic reports and link popularity reports to the client every month. Web Analytics programs like Google Analytics is used to keep track of the traffic coming to the website.

Our SEO Terms & Conditions
(i.) PC Link have created these packages based on experience and successful completion of previous SEO projects. Each package delivers the same components varying in hours and extensiveness.
(ii.) When you choose an SEO package you are committing to the services provided and limited to in the package. You will be asked to confirm an SEO Package Agreement.
(iii.) Our SEO Package fees are charged in advance for the SEO Set Up. A 50% deposit is to be paid and works will commence after payment has been received. The Monthly Fee will then be auto debited at the end of each month for the duration of the contract.
(iv.) Our SEO Packages are priced in Australian Dollars and do not include GST, which will be applied as required at the time of the invoice.
(v.) The Website Marketing Group shall not be responsible for URLs dropped or excluded by a search engine for any reason.
(vi.) PC Link shall not be responsible for delays or failure of performance resulting from Internet Service Provider delivery problems or failure, or any communication or delivery problems associated with Client's receipt of the Account Service data. PCLink shall not be responsible for acts or causes beyond their control, including but not limited to: acts of God, strikes, lockouts, communications line or equipment failures, power failures, earthquakes, or other disasters.
(vii.) PC Link do not represent or warrant that Customers' URLs will achieve a favourable position, or any position, within a particular search engine.
(viii.) PC Link do not warrant or represent that the use or the results of the use of the materials available through the PC Link Services or from third parties will be correct, accurate, timely, reliable or otherwise.
(ix.) You expressly agree that use of PC Links' Services provided hereunder is at your sole risk. These Services are provided on an "as is" and "as available" basis. PC Link expressly disclaim all warranties of any kind, express or implied, including without limitation any warranty of merchantability, fitness for a particular purpose or non-infringement.